Home Improvement Service Experts

À la carte add-ons that stack into a system.

Not every contractor needs the full package. Pick the services your business needs right now. Each one is battle-tested on real home-service businesses.

CRM Creation & Integration

Your pipeline, finally running itself.

Stop leaking leads to sticky notes and text threads. We configure a CRM purpose-built for contractors so every estimate, follow-up, and invoice fires on time, without you babysitting it. Every missed call triggers an AI-driven TextConnect reply that keeps the lead warm while you’re on a ladder — fully A2P-verified so your numbers stay deliverable.

Fully-configured pipeline built around your sales process
Automations for estimates, follow-ups, and invoicing
Missed-call text-back & AI answering service (A2P verified)
Team roles, permissions, and mobile access
One year CRM subscription included

* One year CRM subscription included

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SEO Essentials

Rank where your customers are searching.

Showing up first on Google for “painter near me” is the difference between feast and famine. We tune your site and Google Business Profile to pull in local leads on autopilot.

Keyword research, tracking & monthly report
1 SEO-optimized blog post per month
On-page SEO (meta, headings, alt-tags, URLs)
Google Business Profile optimization & management
Monthly reporting with real-time data

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Google Ads Management

Turn ad spend into booked jobs.

We configure and manage your Google Ads so Google bills you directly for ad spend, so you always control the budget. Our management fee unlocks the pros running the machine behind it.

Full Google Ads campaign setup & structure
Conversion tracking wired into your CRM
Bid, budget, and negative keyword management
Landing pages optimized to convert clicks

* You pay Google directly for ad spend

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Meta Ads Management

Fill your pipeline from Facebook & Instagram.

We build Meta Ads campaigns that put your work in front of local homeowners scrolling Facebook and Instagram. You pay Meta directly for ad spend, so you stay in control of the budget. Our management fee covers the creative, targeting, and optimization that actually moves leads.

Facebook & Instagram campaign setup & creative direction
Audience targeting, retargeting, and lookalike strategy
Lead forms & conversion tracking wired into your CRM
Ongoing creative testing, budget & placement optimization

* You pay Meta directly for ad spend

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Website Development

A website that sells while you sleep.

Most contractor sites are brochures. Yours will be a salesperson. We engineer sites that load instantly, rank locally, and turn traffic into booked estimates.

Conversion-oriented design for contractors
Mobile-first, blazing-fast performance
Lead forms wired into your CRM
Managed hosting and ongoing updates

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Branding & Identity

Look like the company you want to be paid like.

Customers judge your trucks before they meet you. We package a professional brand (logo, colors, vehicle wraps, yard signs) so you price like the premium operator you are, and optimize your social profiles so every touchpoint looks the part.

Logo design & brand guidelines
Van wraps, yard signs, business cards
Uniform & jobsite signage
Digital business card included
Social media profile optimization (Facebook, Instagram, Google)

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Not sure where to start?

Bundle the pieces into a proven package.

Our Silver, Gold, and Platinum packages stack the services that work best together so you get a full growth system at a package price, without building one piece at a time.

See the Packages

Customer Voices

Built on real wins from real contractors.

Don't take our word for it. Here's what business owners say after working with Juan and Nelson.

Z&M didn't just hand me a playbook. They worked it with me. After we rebuilt my pricing and sales process, my close rate jumped and I finally stopped losing money on good jobs. If you're serious about growing a painting business, don't waste another season guessing.

Andres Sarrazin

ANSA Painting · Phoenix, AZ

I had an excellent experience working with Z&M Consulting Group. They helped me with van wrap design, website development, Google Ads, yard signs, and business cards. Everything was handled professionally from start to finish. The website looks great, the branding is clean, and the marketing setup helped my business attract more customers. Worth every dollar. ---

Antonio Garcia

Working with Juan and Nelson has been an outstanding experience. Even when I didn't have much yet, they showed support and believed in my vision. They helped me set up and properly structure a CRM for my company. The process was clear, organized, and tailored to the specific needs of my business. Having the right tools and the right guidance makes a huge difference.

Irvin Gudiel Hernandez

Wonderful Painting LLC · California

Their team provided valuable guidance and support as we worked on building and growing our painting company. They were professional, knowledgeable, and genuinely invested in helping us improve our business structure and strategy. If you're looking for a consulting group that is reliable, experienced, and committed to helping businesses grow, I would definitely recommend Z&M Consulting Group.

Luis Recinos

Recinos Painting

What a tremendous experience with Z&M Consulting Group. Since they started helping me, my business has improved a lot. If you are looking to grow your business, believe me, with Z&M you are in good hands. A super reliable company, friendly and above all honest, dedicated and committed.

Jorge Hernandez

Desde el inicio no solo me ofrecieron consejos, sino que me llevaron de la mano paso a paso. Un apoyo real más allá de las típicas sugerencias. 100% recomendado.

Royer Rabanales

FAQ

Still have a question?

The fastest way to decide if we're a fit. If you don't find your answer here, just book a call.

What makes Z&M Consulting different from other business consultants?

30+ years of combined experience specifically in painting and home services. We’ve run the trucks, closed the estimates, and hired the crews. You get battle-tested playbooks, not generic MBA theory.

Can Z&M Consulting help if I'm just starting my painting business?

Absolutely. Whether you’re laying the foundation or refining your model, our system is designed to accelerate growth from day one, with the exact tools, SOPs, and sales scripts needed for a strong start.

What kind of results can I expect?

Clients typically see improved operational efficiency, higher close rates, and scalable growth. Our average: 48% more prospects closed and 24% higher profit per job. Your mileage depends on execution, and we’re with you every step.

How are your marketing strategies tailored for the painting industry?

We build around local intent: Google Business Profile optimization, “painter near me” SEO, review systems, and conversion-oriented landing pages. Generic marketing agencies don’t know how painters buy. We do.

How quickly can I see improvements?

Operational wins land in weeks. Think faster estimate turnarounds and fewer missed follow-ups. Most clients see measurable revenue lift within the first 60 to 90 days after implementation.

How do I get started with Z&M Consulting?

Book a free Discovery Call. We’ll ask where you’re stuck, map out the levers that’ll move the needle first, and walk you through the package that fits. No pressure, just clarity.

Ready when you are

Scale your business today.

Book a FREE Discovery Call. No pressure, just a real conversation about your next move.

Book a FREE Discovery Call +1 833-671-0689